Wednesday, October 23, 2019

Biopsych Cold Pressor

Physiology of Behaviour; Sex differences in physiological responses of the cold pressor test. Abstract This lab report aims to analyse the sex differences in a physiological responses to a potentially aversive physiological stress inducing stimuli. This was conducted by a cold pressor test. 8 males and 8 females participated. Heart rate, respiration rate, and galvanic skin was recorded whilst participants undertook the CPT test. Results showed no significant differences that there is a gender difference in experimental induced stimuli of pain. IntroductionTo say that male and females are biologically and physiologically the same is denying physical reality’s differentiation takes place immediately as the male or female begins to develop within the womb. The sex hormones –primarily oestrogen and testosterone–have a significant impact on the behaviour of males and females. Why do boys typically like to play with trucks and girls like to play with dolls? Feminists u sually claim this is the result of socialization, but there is growing scientific evidence that boys and girls are greatly influenced by their respective hormones.Within biological psychology the biology and physiological differences are studied thoroughly between male and female. In biological psychology, physiological pain has been studied frequently. Furthering this, the differences between male and female pain response and threshold for pain have been measured in several experiments. Pain is often described as an uncomfortable response to unpleasant stimuli. Different physiological responses take place when pain is perceived.The International Association for the Study of Pain's widely used definition states: â€Å"Pain is an unpleasant sensory and emotional experience associated with actual or potential tissue damage, or described in terms of such damage†. (Bonica,1979) Pain motivates the individual to remove themselves from these unpleasant stimuli or situations, to prot ect the body. Pain is a part of the body’s defence system. Humans attempt to avoid similar painful and unpleasant experiences in the future. (Lynn,1984)Most pain resolves promptly once the painful stimulus is removed and the body has healed, but sometimes pain persists despite removal f the stimulus and apparent healing of the body; and sometimes pain arises in the absence of any detectable stimulus, damage or disease. (Raj,2007) People report a pain threshold and a pain tolerance. The pain threshold is the point at which sensation becomes pain, where as Pain tolerance is the amount of pain a person can handle without breaking down, either physically or emotionally. Men and women have reported over several studies different measures of pain threshold and pain tolerance in this following study I aim to review the literature between the sex differences of men and women in line with pain tolerance and pain threshold. Previous tests for pain threshold and tolerance that have been used are the electric shock test, tooth pulp stimulation, and tourniquet induced scheme (von Baeyer, 2007. ) The pain experiment that will be used in this lab report is the cold pressor test. The cold pressor test is a cardiovascular test performed by immersing the hand into an ice water container, usually for one minute, and measuring changes in blood pressure and heart rate. Its response is clinically indicative concerning vascular response and pulse excitability.The cold pressor test has been used for several years as a means of measuring experimentally induced pain. The cold pressor test is a preferred method to experimentally induce pain. Even though inducing pain seems unethical, as it is a necessity for psychological research, this method is preferred. It does not cause any psychology damage, it does not cause any damage to tissue or limbs, and minimum means of stimulation is used in comparison to other experimental induced pain methods. Methodology needs to be clear and con cise for carrying out the cold pressor test to be accurate.Temperature of the water is important to take into consideration when carrying out the cold pressor test, as temperature activates the sympathetic nervous system to release physiological responses. In a study researching the difference that the temperature of the water can make to the results showed significant outcomes. Twenty-six participants (12 men, 14 women) underwent 4  cold pressor  trials with  temperature order counterbalanced across 1 °C, 3 °C, 5 °C, and 7 °C,  temperatures  representative of  the  range used in previous literature.Significant main effects of temperature  were found for tolerance time, with higher  temperatures  resulting in longer times, and pain intensity, with lower  temperatures  resulting in higher intensities. Gender differences were obtained, with men tolerating  the  stimulus for significantly longer than women. Mitchell et al has found that water variati ons in CPT pain response in adults elicited by temperature variations of as little as 2 °C. The local warming changes the pain stimulus, enhancing the likelihood of longer tolerance.In conclusion, small differences in water temperature  have a significant effect on pain intensity and tolerance time. Methodology has to be carefully followed to ensure that the water temperature does not change across the study as very minor changes in experimental protocol can produce significant differences in the cold pressor test. (Mitchell, 2004). Other measures can also be obtained from the cold pressor such as pain threshold and pain tolerance. (Lowery, 2006)This is done by requiring a participant to place their hand in the cold pressor for as long as they can.Once pain is present, they let the researcher know. Once the pain is unbearable, the participant removes his/her hand. This provides a measure of threshold (first feeling pain) and tolerance (total time minus threshold). Within the hum an race, the vast majority of studies obtained results that women are more sensitive than men to experimentally induced pain, as evidenced by the cold pressor test. (Dixon, 2004) In a meta-analysis of 17 studies, Riley et al (1998) found that the effect sizes for sex differences in pain threshold and tolerance were moderate to large.Nevertheless, different experimenters suggested that these sex differences might not be as strongly supported. (Berkley, 1997) In their 1995 review, Fillingim and Maixner summarized 34 human studies. In 24 of these studies, men exhibited less pain than women, but sex differences were reported in only one of several measures or conditions examined in 7 of the 24 studies. .) In 10 of the 34 studies, sex differences were not found. . (Fillingim, 1995). The menstrual cycle plays a big part in the explanation of gender differences of pain tolerance and threshold.Studies have previously shown that higher oestrogen levels produce a greater pain perception. One study analysed the difference using the cold pressor test where 22 female students participated at two different phases of the menstrual cycle (days 2–4 and days 20–24). A control group of nineteen male students participated on two occasions, separated by a three week period were used. The results showed that men have a higher pain threshold than women, and women seemed to have a greater threshold for pain in the second period of their cycle. (Helstrom, B. amp; Lundberg, U. 2000) After reviewing and assessing the literature relating to gender differences in pain using the cold pressor test, we have decided to test the following 3 hypotheses; 1. Females and males will differ in pain threshold. 2. Females and males will differ in tolerance to pain. 3. There will be sex difference in physiological stress response (as measured by heart rate, respiration rate, and galvanic skin response) Participants The participants used were a random sample of 8 males and 8 females within an age range of 18-23. The mean age was 20.No participants were wearing tights or clothing that would disrupt the results of the physiological measures All subjects were assumed as English as a first language therefore understanding the instructions of the experiment. All subjects did not suffer from any medical issues outlined in the medical history form which included Reynaud’s Syndrome, high or low blood pressure, diabetes or epilepsy, recent injury or surgery, neurological illness, chronic pain or any type of pain that might influence the results of the experiment. Materials One bucket of iced water at 20% of ice and 80% of water.A towel was used, a biopac physiological recording unit, a computer, a thermometer, electrode pads, timers, and recording sheets. Procedure Experimenters set up the lab, got ice for the bucket and measured the temperature of the water being between 3-5 degrees using a thermometer. The biopac was opened on the computer and electrode pads were set up to be ready for use. Participants were recruited, and asked to read the information sheets and sign the consent forms. Then the participants were brought into the lab where they were then hooked up to the biopac. Electrode pads were placed on the finger, wrist, and ankles.An experiment then explained to the participant the procedure. Participants were asked to take a deep breath when they heard the calibrate button, then a to relax for 2 minutes as a baseline was taken. The participants were then told that they would place their hands in a bucket of iced water. They were told when they began to felt pain say ‘uncomfortable’ and when they could not uphold a further threshold to say ‘stop’. Participants were facing away from the computer so they could not see the recordings. The experimenters then calibrated the biopac as the subject took a deep breath.The experimenters then recorded a baseline measurement of the participants GSR, Heart rate, and respirat ion. After 2 minutes the participants were then asked to place their hands in the ice bucket of water and the experimenters then measured tolerance and thresholdThe participants were then given a towl to watm their hands and they were debriefed. Experimenters then took note of the results from the GSR, heart rate and respiration rate from the baseline measurement, when the participant said ‘uncomfortable’ and when the participant said ‘stop’. The data was then analysed through means of SPSS. Results Hypothesis 1When reviewing the overall mean for the differences in male and female response to pain threshold, there was different means found; Females 28. 0 Males; 45. 8. The hypothesis that females and males will differ in pain threshold scores was tested by means of a t-test for independent group samples. The results were as follows; t=1. 83 df=10 p;0. 98, 2tailed. The hypothesis was therefore not upheld. There was no significant difference between the pain t hreshold scores and gender. Hypothesis 2 When reviewing the overall mean for the differences in male and female results for tolerance to pain; the following means were obtained Females; 110. Males; 45. 8. The hypothesis that females and males will differ in tolerance to pain scores was tested inferentially by means of a t-test for independent group samples. The following results were obtained t=1. 16, df=10, p;0. 273. The hypothesis was therefore not upheld. There was no significant difference between pain tolerance scores and gender. Hypothesis 3 A 2 way ANOVA was carried out to asses the sex differences in physiological responses. The results showed no significant differences in relation to sex differences in Heart Rate df=1, f=. 066, p=. 802, GSR- df=1, f=. 534, p=. 82, and Respiration rate- df=1, f=. 410, p=. 885 Discussion The results that were collected from the data did not support any of the 3 hypotheses. This can be due to several different reasons. Our results were in line with several different studies, where sex differences were not found in pain tolerance and pain threshold. .) In 10 of the 34 studies reviewed, sex differences were not found to be statistically significant. (Fillingim, 1995). However, other studies have found that gender differences did support significant results. . In 24 studies reviewed by Riley et al, men exhibited less pain than women.Several variables in different studies have been taken into account which produces different outcomes of results. In several studies, it shows that hunger can be important in the threshold and tolerance of pain. One study reported the effects of 2, 10, 14, and 24 hr. of food deprivation (hunger) and of 0, 2, 3, and 4 min. of cold-pressor stimulation. This study found that the relationship between intensity of hunger and level of autonomic response is not linear and that there seemed to be no gender difference between hunger and pain. (Engel, 1959). Personality factors have also shown in some stu dies to show a difference in pain perception.This study effects of personality and pain catastrophizing upon pain tolerance and pain ratings and to examine the impact of an experimental pain induction on subsequent ratings of catastrophizing. The results found were t that sex differences in catastrophizing and pain responsivity are partially accounted for by the dispositional tendency to describe oneself as emotionally vulnerable. Females tended to describe themselves more emotionally vulnerable than males resulting in males having a higher threshold for pain. (Thorn, 2004). Anxiety can also possibly play a part in the effects of a cold pressor test.It has been found that anxiety based situations can provoke a higher intensity of pain. In Jones (2002) they found that, contrary to previous results, that men had a higher rating of intensity of pain in anxiety provoked situations compared to women. A major issue that has been addressed in the introduction plays a big role to why women can possibly have a higher intensity of pain compared to men. Previous studies have found that it can depend what time in the menstrual cycle that women are in can have an effect on their ratings and perceptions of pain.The hormone oestrogen seems to produce a higher sensitivity to pain and when conducting the cold pressor test this is a serious issue to be taken into consideration. evaluated sex differences in response to cold pressor pain in normally menstruating women (NMW), women maintained on oral contraceptives (OCW), and men. Testing occurred during 5 phases of the menstrual cycle. All participants completed 10 sessions (2 sessions per phase). During the cold presser test, participants immersed the forearm into water maintained at 4 °C, and pain threshold and tolerance were measured.The results were analysed and the study supports the notion that differences in pain perception between the sexes and among menstrual cycle phases are subtle. However, normally menstruating wome n showed an increase in pain tolerance and threshold over repeated stimulation, whereas men only exhibited a minor increase in pain threshold, therefore it shows a sex difference in reaction to repeated painful stimuli between men and women. Following our results, it is believed that our results could have been implicated due to the distractions of the participants.The cold pressor test was conducted in a lab where there was other cold compressor tests being conducted, therefore with the level of noise it was easy to be distracted. This can be an issue for methodology. A previous study has undertaken a study on how distraction can affect experimental pain results. The results were found that distraction had varying impact on different aspects of pain responding, and affectively neutral distraction during pain stimulation reduced the sensory pain ratings but not pain tolerance.Affectively neutral distraction may be used to manage a patient's reaction to brief, painful stimulation, bu t may not work in long term chronic pain (Hodes, 1990). Also as discussed in the introduction, temperature is an extremely important methodological factor when carrying out the CPT. In this experiment we found it very difficult to keep a perfect modulation of the temperature. Previous studies have shown that this minor glitch in the experiment can have an affective major impact on the results. Although water temperature only had risen to an extra one degree, this should be still taken into account for the outcome of the results.Within our sample size, we obtained 16 subjects. (8 males and 8 females). Although the results are weighted, one can feel that this is too small a sample size to draw correct inferences and conclude from. In the future a bigger sample size should be obtained as there will be a greater sensitivity to the results and different results could possibly have an outcome. In continuation with the methodology implications of the participants, they should of not known what the experiment was about. Some of the subjects stated after the experiment that they already knew this experiment via the media.Therefore, participants could of possibly tried to withstand a threshold for longer as they knew what exactly the experimenters were testing. As the experimenters were all female, in sociological aspects, men could have possibly pretended to not feel pain, in order to impress the experimenters. This can affect the results to an extent. There also could be an implication of anticipation of pain versus actual pain. If the subject is anticipating feeling pain, this can make them think that they feel more pain as they have psychologically believed that this experiment will amount to a certain level of pain.Even though some would conclude that inducing pain and stressors on individuals is ethically wrong, psychology needs a mean to test experimental pain for a growth in psychology. The cold pressor test was the best test to carry out to induce pain as it do es not cause any psychological or physiological harm, the participants’ control over the process (i. e. , their ability to withdraw the limb), and the pain only mounts very slowly, the subject can withdraw their hand if it reached a level of any severe pain.After analysing and assessing various discursive points and implications of the study, this study can conclude that there are methodological implications within the cold pressor test. Different studies all have different outcomes on whether there is an actual sex difference within pain tolerance and pain threshold, and this can be due to different variables being used within studies. Further research should progress in the areas of the affect of a difference in water temperature, and anxiety provoked situations in relation to gender difference as there has been previously little research conducted.Berkley, K (1997) Sex differences in pain Behav Brain Sci, 20 pp. 371–380 Dixon, K. E, Thorn, B. E, Ward, L. C (2004) An evaluation of sex differences in psychological and physiological responses to experimentally-induced pain A path analytic description Pain, 112 pp. 188–196 Engel, B. T. (1959), â€Å"Some physiological correlates of hunger and pain†, Journal of experimental psychology, vol. 57, no. 6, pp. 389-396. Fillingim, R. B, Maixner, W. (1995) Gender differences in the responses to noxious stimuli Pain Forum, 4, pp. 209–221 Fillingim, RB; Wright, RA (2003). â€Å"SexDifferences and Incentive Effects on Perceptual and Cardiovascular Responses to Cold Pressor Pain†. Psychosomatic Medicine 65 (2): 284–91 Helstrom, B. & Lundberg, U. (2000), â€Å"Pain perception to the cold pressor test during the menstrual cycle in relation to oestrogen levels and a comparison with men†,  Integrative Physiological & Behavioural Science,  vol. 35, no. 2, pp. 132-141 Hodes, R. L. , Howland, E. W. , Lightfoot, N. & Cleeland, C. S. (1990), â€Å"The effects of distracti on on responses to cold pressor pain†, Pain, vol. 41, no. 1, pp. 109-114. Jones, A. , Spindler, H. Jorgensen, M. M. & Zachariae, R. (2002) â€Å"The effect of situation-evoked anxiety and gender on pain report using the cold pressor test†, Scandinavian Journal of Psychology, vol. 43, no. 4, pp. 307-313. Lynn B. Cutaneous nociceptors. In: Winlow W, Holden AV. The neurobiology of pain: Symposium of the Northern Neurobiology Group, held at Leeds on 18 April 1983. Manchester: Manchester University Press; 1984. Mitchell, L. A. , MacDonald, R. A. R. & Brodie, E. E. (2004), â€Å"Temperature and the Cold Pressor Test†, The Journal of Pain, vol. 5, no. 4, pp. 233-238 Raj PP.Taxonomy and classification of pain. In: Niv D, Kreitler S, Diego B, Lamberto A. (2007) The Handbook of Chronic Pain. Nova Biomedical Books; Riley, J. L, Robinson, M. E, Wise, E. A, Mers, C. D,Fillingim, R. B (1998)Sex differences in the perception of noxious experimental stimuli A meta-analysis Pain, 74 pp. 181–187 Thorn, B. E. , Clements, K. L. , Ward, L. C. , Dixon, K. E. , Kersh, B. C. , Boothby, J. L. & Chaplin, W. F. 2004, â€Å"Personality factors in the explanation of sex differences in pain catastrophizing and response to experimental pain†,  The Clinical journal of pain,  vol. 0, no. 5, pp. 275-282 von Baeyer, C. L. , Piira, T. , Chambers, C. T. , Trapanotto, M. and Zeltzer, L. K. (2005). Guidelines for the Cold Pressor Task as an Experimental Pain Stimulus for Use With Children. Journal of Pain, Vol 6, No 4, pp 218-227 2!!! a b International Association for the Study of Pain: Pain Definitions [cited 10 Sep 2011]. â€Å"Pain is an unpleasant sensory and emotional experience associated with actual or potential tissue damage, or described in terms of such damage† Derived from Bonica JJ. The need of a taxonomy. Pain. 1979; 6(3):247–8.

Tuesday, October 22, 2019

Argumentative Essay Of Mice and Men Essays

Argumentative Essay Of Mice and Men Essays Argumentative Essay Of Mice and Men Essay Argumentative Essay Of Mice and Men Essay Essay Topic: Argumentative Of Mice and Men Making decisions can be easy, however making beneficial decisions is difficult. In the novella, Of Mice and Men by John Steinbeck, one of the leading characters, George Milton, faces series of decisions where life could change drastically based on his choices. His most difficult decision in the novel is killing his best friend, Lennie. Lennie Small, an ironically huge man with a disability that causes him to act and think like a child, ends up in a position where George can no longer stand up for him against the consequences of the â€Å"accident† towards the end of the novella. He makes the decision to shoot Lennie in the back of his head for both of their benefits. George’s decision is ultimately justified because of the meaningful friendship between the two men, the suffering Lennie would have endured caused by the discrimination based on the social hierarchy, and the unintentional problems Lennie would cause in the future. Also, even though i t could be considered â€Å"morally wrong† for someone to kill their best friend, George’s reason for his decision essentially outweighs the â€Å"immorality.† The two men’s friendship reveals a special relationship that is uncommon amongst the stereotypical migrant workers of the Great Depression. At this time when men independently searched for jobs, Lennie and George depend on each other.Furthermore, their friendship is similar to the connection between Candy and his dog. In the middle of the novella, Candy is encouraged to kill his own dog, who created a stench in the bunkhouse, and he replies: â€Å"‘No,’ he said softly. ‘I could’ do that. I had ‘im too long’† (Steinbeck 45). Candy and his dog spent most of their lives together that they become part of each other. Lennie and George also spend the majority of time together, creating a bond that helped George make the decision to kill Lennie for his benefit. In comparison, just as Candy’s old dog is not the most beneficial d

Monday, October 21, 2019

Chemical Car essays

Chemical Car essays The Evolution of the Chem-E-Car Design The first E-Car design attempt is based on an exothermic reaction of an acid (HCl) and Baking Soda (NaHCO3). NaHCO3 will be placed in a vessel that has a valve at the bottom. When the valve is open, the reaction will be initiated and CO2 will be liberated. NaHCO3 + HCl NaCl + 2H2O + CO2 The CO2 liberated will create a pressure gradient. This pressure built-up will push the gear on the back-wheels and move the car. The second design also had a reactor vessel, but now with a turbine on top of the outlet stream. In this case we are planning on using an acid-metal reaction that will liberate hydrogen gas. The chemical reaction is: The highly pressurized gas will escape through a specially designed turbine mechanism mounted to the vessel. An axle is connected to a gear wheel on the outside of the vessel to the turbine wheel. The gear wheel will then work with another gear wheel on the main axle. As the gas turns the turbine wheel, the gear will turn the car forward. The reason that we made changes to the first design is due to the slow reaction to produce carbon dioxide, and also the pressure losses in the tubes will be very huge since the gas line is relatively long. By moving the position of the turbine, we will minimize the pressure drop. ...

Sunday, October 20, 2019

Violent Tv Programs Essay Example

Violent Tv Programs Essay Example Violent Tv Programs Essay Violent Tv Programs Essay violent tv programs have been blamed for causing crime rates to rise in many countries. but many people dont agree that violence is related to TV viewing. Discuss the possible reasons for both opinions. give your opinion as to wether or not violent programs should be taken off the air. It has long been asserted that watching crime on television or playing violent video games contributes to violent behavior. In other words, it is what a person watches that allegedly influences and desensitizes him. Thus he becomes violent. Consider the absurdity of such a thesis! . People who are fascinated and excited by violence and other crimes gravitate to particular types of programs and games and immerse themselves in them, some for hours each day. Their absorption with violence reflects their personality. 2. Millions of people view violence in television programming It is entertainment or news. Thats it! The viewers do not consider for a moment enacting what they see. The same is true with play ing video games. They are solely for recreation. 3. There is such a thing as a copycat crime. A person watches a crime enacted in detail on television and then does the same thing. His decision to do so reflects a mind that has long been fascinated and excited by crime and violence. For every person who might fantasize about, then replicate the crime, millions of people who saw the very same thing reject it, are repulsed by it, and never would be tempted to enact what they watched. Related Articles Massacre for the Media One-Way Trip to Davy Jones Locker Porn For Pedophiles: Sexy Children On Parade Forced to Kill You First Casey Anthony Is Found Not Guilty Of Killing Her Daughter Find a Therapist Search for a mental health professional near you. Critical is not what is on the screen or in the game but what already resides in the mind of the viewer, reader, game player, or listener. A not guilty by reason of television defense failed many years ago in a Florida courtroom. Violent tendencies reside within the personality, whether or not the person watches programming depicting violence. The television program, the movie, or the videogame do not turn him into something alien to his basic personality.

Saturday, October 19, 2019

Medical Malpractices Lawsuits and Their Changing Nature Essay

Medical Malpractices Lawsuits and Their Changing Nature - Essay Example D. The fourth step is establishing the causation in the medical malpractice suit. E. Finally, there is passing of judgment and the sentence based on evidence adduced. III. Discussions on the changing nature of medical malpractice suits influenced by the lack of national standards and federal government laws and statutes while using several examples in various states IV. The rising costs of damages in medical malpractice that underlines the need for further reform in medical malpractice laws. V. Conclusion and further suggestions for reforms in medical malpractice law Medical Malpractices and Their Changing Nature The law on medical malpractices and insurance has been under scrutiny and focus for many years across the United States and over the world. In recent years, Washington is realizing the need to support legislation meant to put a cap on the amount of litigation while restricting the amount of awards on damages resulting from medical malpractice suits. ... On the other hand, there are those who belief that the blame squarely lies on the insurance market for medical malpractice. This expose elucidates on the issues central to medical malpractice suits and their changing nature. Therefore, the expose begins by giving an overview on the operations of medical malpractices law and the procedure towards the awarding of damages in a medical malpractice lawsuit. After an analysis of medical malpractice law and lawsuits, the expose gives an investigation of the changing nature of medical malpractice law. Thereafter, there is an in-depth investigation of the cost factor in damages awarded to patients harmed by medical practitioners while finally the paper proposes further reforms in the tort law on medical malpractice in the concluding part of the expose. Medical Malpractice Law and Suits The jurisdiction of medical malpractice laws in the country is traditionally the preserve of state governments and not under the federal government. In this re gard, the legal rules and the operational framework that guided medical malpractices were precedents from states courts instead federal laws and statutes. Thus, medical malpractice laws were common laws since they were legal rules established by the state courts. In this effect, since the laws set in judgment and settlement from a state has no weight in another state, the laws and framework for handling medical malpractices varied, and still does to some extent today, from one state to the other state regardless of similar principles. Speiser points out that, the law on medical malpractice has its origin from English common law of the nineteenth century. However, the law that developed to medical malpractice law is an

Friday, October 18, 2019

Dell Computer Corporation Case Study Example | Topics and Well Written Essays - 2750 words

Dell Computer Corporation - Case Study Example The year 1986 was a memorable year for Michael Dell and his corporation when Dell entered the European market. By the year 1989, Dell acquired sales of $50 millions. The last four quarters earned revenue around $57.9 millions2. Dell always aims to deliver the innovative technology and services. This company sells the maximum number of systems than any other computer company. The main principle of Dell is selling computers directly to the customer. In this way, this company can understand the needs of their customers in a much better way. This direct business model3 eliminates the middlemen and hence reducing the cost and time. The strategies of Dell enable it to offer the best possible systems and services at the most reasonable prices. Dell always launches the latest relevant technology much earlier than its competitors. Dell always has everything to satisfy its customer's needs at the most reasonable price. The direct linking with the customer is the key to success of Dell. The processing time is much better than any other competitors with the use of information system. ... The direct linking with the customer is the key to success of Dell. The processing time is much better than any other competitors with the use of information system. The customers are getting the advantages of one-step shopping system for all products and services. They can directly contact the company with a phone-call or internet and this company is always ready with an instant response. It is clear that Dell will continue to put its efforts in order to drive the inventory down by increasing its velocity up to the most possible rate. 1.2 Expansion Dell formed its largest workforce in the year 1998 by recruiting 16,000 employees in central Texas. 4500 employees were hired for its European unit in Ireland. By that time, Dell was ready with its 5 plants, Malaysia, Ireland and three in Texas. Its sixth plant was in China and seventh in Brazil. At present, dell has around 78,700 employees4 in all units. Chapter 2 Strategies 2.1 Build-to-Order strategy The key strategy of Dell was build-to-order. Customer were free to order their PC's directly to the manufacturing floor of the company where various process like assembling and testing were done before shipping the order to the customer. The time taken by the company to deliver the product was just 4-7 days. Due to this strategy, Dell managed to eliminate the resellers and other middlemen and linked directly to the customer. This profit was returned to the customer in the form of lower costs. Linking directly to the customer

Western civilization and western culture Essay Example | Topics and Well Written Essays - 750 words

Western civilization and western culture - Essay Example Western Civilization and Western Culture have many examples of fascinating masterpieces,and these masterpieces were created by famous and significant people or were made under their rule.It is possible to compose a list of 100 Most Important or Most Interesting Individuals in Western Culture The aim of this paper is to underline great significance and importance of this person and his actions for Western Civilization and Western Culture and explain why Charlemagne should be included in the list of 100 Most Important or Most Interesting Individuals in Western Culture.Charlemagne became an Emperor of the Romans in A.D.800, but before his coronation as an emperor he had created a vast empire in the West, and the territory of his empire included the Western part of the old Roman Empire and some new territories. Under Charlemagne's rule Western Europe made a transition from antique Hellenistic and Roman culture to medieval culture. His rule united three main types of culture and life patt ern of that time: "His reign was based on harmony which developed between three elements: the Roman past, the Germanic way of life, and Christianity. Charlemagne devoted his entire reign to blending these three elements into one kingdom (Kreis, 2000)". So, his rule was based on interaction of three main cultures of his time, and this interaction became one of numerous merits of Charles the Great. He created a strong cultural fundament of his Empire, and this fundament resulted in such important cultural phenomenon of medieval history as Carolingian Renaissance which began in Charlemagne's epoch. One of the most tremendous cultural achievements of Charlemagne was literacy and knowledge revival in Frankish state. In that time there were a few people who could read, even among monks who were concerned the most literary men in the Empire. There were no official standards of writing, and there were many different errors in books of that time. For changing the situation Charlemagne invited Alcuin who was one of the most educated persons in Europe. Under Charlemagne's rule Alcuin founded the basics of education system in Frankish Empire which became widely spread in Europe for centuries: "Here we find the origins of the seven liberal arts: the trivium comprised grammar (how to write), rhetoric (how to speak) and logic (how to think) while the quadrivium was made up of the mathematical arts, geometry, arithmetic, astronomy and music (Kreis, 2000)". Under Alcuin's leadership Palace School in Aachen (the capital of Frankish Empire) was founded. The Palace School developed interest for philosophy, literature and other spheres of education. In addition to that in Charlemagne time Latin language became the status of official language of the Church - this unification played a great role in medieval history. The writing style was improved, and now it became easier for people to read religious texts. Clergymen were the most educated people in that time, so churches became centers of education and culture. Education became more accessible for many people. In his adulthood Charlemagne learnt to read Latin and Greek and encouraged education. So, Charlemagne contributed much in culture and education of Frankish Empire and medieval world in general. Charlemagne also contributed much in Western Catholic Church rites. Under his rule liturgical rite and music were greatly reformed: "Using the liturgical rite of St. Gregory the Great and the chant form of the Church of Rome as the basis, Charlemagne undertook to create a liturgical and musical standard for his recently founded Holy Roman Empire (Western Catholic Liturgics)". This reform led to unification and standardization of Catholic rites and made Charlemagne one of the leading Christian emperors in medieval history. As was mentioned above, Charlemagne unified Latin as the official language of Catholic Church; he restored Holy Roman Empir